PÜR BEAUTY "THE COMPLEXION AUTHORITY"

More than 50 Shades you say? Well enter the beauty industry's best known secret. With a shade range beyond 30 it snuggles into the inclusive market of beyond "Mocha or Nutmeg".

Say hello to PÜR breaking away from the once perceived beauty narrative and entering the blended world of variation with Love Your Selfie, this four- in- one longwear foundation and concealer comes in100 shades. The formula has a liquid type texture and with a flawless finish. It can be applied using your fingers or using the PÜR Dual-Action Complexion Applicator. The concealer can be used with a slight twist of the dispenser to reveal a doe- foot applicator (much like the Superdrug's makeup revolution concealer) and applied to the skin to mask skin imperfections.

PÜR really wanted to express their flare of individuality in this product and felt dedicated to help their consumers find their shade. There are five complexion categories each offering 20 different foundation shades- light, medium, tan, dark and deep -with undertones ranging from golden, pink and nuetral. If you need help selecting your shade. PÜR have created a dedicated Instagram account  @purshadefinder to assist with finding your shade using their shade finder tool which also features before and after pictures of consumers wearing Love Your Selfie foundation. If you're a makeup junkie and a foundation match novice then check out PÜR colour chart below and happy selecting!

Lynnette Cole global director of PÜR cosmetics stated  her first experience of shopping for foundation as a woman of colour during her early teens was a "daunting experience". That left her returning home with two foundations to create her exact blend. This lack of diversity and with no desire for a more inclusion within the beauty industry, encouraged her to create an ultimate product that could be used by all woman and men.    

Love Your Selfie isn't just about laying claim to over 100 shades, this foundation is also an active skin care protector. Formulated with SPF, Environmental Protection Shield- a protective film to shield you skin and Lingonberry Extracts ( a blue light protection) that offers protection form High Energy Visible Blue Lights emitted through phones and computer screens. PÜR has managed to combine staple skincare formula and foundation to ensure your skin is getting the best of both worlds.



And thats not it Love Your Selfie contains PÜR two proprietary complexes: Ceretin Complex to smooth and refine skin texture and reduce fine line and wrinkles and Energy complex with vitamin B, Green Tea and Ginseng to boost the skin and rejuvenate the skin appearance.

PÜR THE COMPLEXION AUTHORITY is vegan friendly and cruelty free. All PÜR products are also free from parabens, gluten, talc, petrolatum, mineral oil and SLS. All shades of PÜR Love Your Selfie Longwear Foundation and Concealer stockists can be found on www.purcosmetics.com, Marks and Spence's, Look Fantastic and Feel Unique RRP £32

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The Power Of Positive Touch

A few days ago I was kindly invited to Palmers Breakfast morning to introduce their "Power of positive touch range".

I was intrigued. Upon arrival I was greeted by mummy bloggers, mums-to-be and a lot of mini humans. I was in heaven! Of course the feeling of broodiness came over me and memories of my little girl as a toddler came rushing back to me. To be honest it made me a little teary (she is now 12). throughout the event I just kept questioning where had the time gone? And how special her toddler years were to me.

My little girl would of been her most sensitive stage of emotion.Touch and understanding blabber was an important part of our communication and the best was I did not have to ask for a kiss or hug. That has all changed now....but to mums-to-be or new mums' you have so much to look forward too but such little time. So my advice would be to cherish these moments, take out your phones and cameras and make memories.

The Power of positive touch begins during the early stages of pregnancy. It has been known to start from as early as seven weeks. During this stage the foetus is known to respond to the sensation of touch. Helping develop a natural bond between mother and baby.

Massage therapy has always identified as a positive way to connect between mother and baby. It also helps with the common effects of pregnancy aches, pains, anxiety and discomfort. Whilst increasing the production of seratonin and oxytocin.

Oxytocin is a peptide hormone also know as the "Love Hormone", it plays a major a role in child birth, Its production is at its highest during pregnancy and throughout the stages of labour. The release of oyxtocin is the main cause of the onset of labour, natural production of breast milk and stimulation of nipples for breast feeding.

International Lecturer and expert on baby massage and yoga , Gayle Berry, states

"Oyxtocin is known as the mothering hormone. It prepares us to be more nurturing and socially connected which is perfect preparation for having your baby and becoming a mother. You might feel a bit disconnected from your post-natal body, and that's natural, but it is important to try and celebrate how amazing it is and post- natal massage and touch can help direct blood flow to the whole pelvic area to encourage healing, recovery, reduce swelling as well as boost the product of oxytocin."

Palmers Cocoa butter has developed the "Power of Positive Touch" through its specifically formulated stretch mark range. Each product has been designed to spur women to connect with their baby whilst increasing the Skin elasticity and helping the production of collagen and cell growth. Whilst the body goes through an intense physical changes.

This Range is hypoallergenic and provides up to 48 hours of moisture to your skin. Formulated usuing pure cocoa butter, shea butter, Argan oil, Collagen, Elastin, Vitamin E and Lutein these natural ingredients are packed full of antioxidants that protect the collagen fibres and retain moisture in your superficial skin from breaking leading to the occurrence of stretch marks.

Selected Palmers's Stretch Mark products are available at Boots, Superdrug, Sainsbury's and Asda.
Retails prices may differ.

Day 5 on LQ Liquid Supplements

So I have hit midpoint with my LQ supplements and decided to give you all an update. 

Now as many of you know I am a hard working mother and I lead a very hectic life. If I'm not doing the gymnastics run then I'm at a football event, or taking pictures for the gram whilst renovating our new property etc. The irony of being a 14 year old wishing I was 21 has long gone! adult-ing IS NOT EASY. I have a small network of support so maintaining an organised life matters to me.

Suffering from Anemia is also another factor that I have to deal with. The symptoms left me fatigued and just lacking natural energy. Even with the inclusion of medication as my routine. So when LQ contacted me I was skeptical but open-armed.

Day Two of taking my LQ supplements was when I noticed a slight uplift in my energy. I had spent the previous day in bed suffering from a viral infection. I made an effort to remind myself to take my supplements praying I would see a slight difference in my health. 

By midday, I was feeling less fatigued and able to make my way into the lounge. Now you may be thinking "is that all ?", but this viral infection had me bed ridden for nearly two weeks. Even bringing me to tears when making the journey to my doctors. After taking my LQ supplements religiously. 

The progression of my health increased gradually over the next three days. Even on days when my food intake was minimal. 

Now I am not promoting LQ as the brand who helped cure me, but it definitely helped. Notably with the increase in my energy and iron production. By day four I was able to walk and lift myself out of bed without being in pain and finally pamper myself.

As we all know vitamins work from the inside out. So you may not see the effects straight away. After experiencing the positive effects it had on my energy I am excited to see if it will make any difference to my keratin and collagen production. I can safely say this has definitely had a positive impact on my busy life. Stay tuned for my day eight review.

Day One with LQ Liquid

Hey Guys, yep you've guessed it I'm back. I think its clearly, safe to say "I do love a good hiatus". 

But in the words of Bryson Tiller "I'm back and I'm better".

So not long ago I was contacted by LQ Liquid to test drive their Skin, Hair and Nails Supplement. Of course I was a little apprehensive, but as many of you know I love healthcare brands who focus solely on good, natural ingredients that benefit the body and mind, and LQ have managed to do just that! 

With ten active ingredients including marine collagen, silicon, hyaluronic acid, resveratol and glucosamine selenium and five additional ingredients including vitamin C and Biotin (my personal fave). I am at awe at the abundance of essentail vitamins available in a 30ml container. 

For years I have struggled with taking my vitamins. From around the age of five I vividly remember being forced pure cod liver oil (the liquid form) , and walking to school in disgust at the lingering after taste that was attached to the back of my throat. Eventually overtime this changed into capsules. 

After becoming a mother I decide to increase my vitamin intake and have a complete beauty overhual. It was time to focus on me, myself and I . I slowly started to introduce healthy brain and heart supplements. As well as my cod liver oil capsules I also added 900ug of biotin as I had decided to go natural and needed help with hair growth and keratin production. In total that was six tablets per day! Too many to remember and being a new mum forgetting was my new thing.

Fast forward a couple of years and here we are. Everything I need in a 30ml container. That can be taken on the go, easily digested and tastes of my favourite fruit, Passion fruit. 

If you have watched my recent insta stories you will be aware that I' ll be doing daily updates on my experience with LQ Liquids, Skin, hair and Nails supplements. So if you are  interested be sure to look out for my daily updates. 

If you would like to test drive your own and get 15 % off your first order then click on this link